AI Driven Advertising: The Learning Journey That Never Ends
“Eternally in Learning Phase: A never-ending journey to AD success!” But hey, at least they’re learning! 😉 Hello Hello! Are you tired of being bombarded with ads that don’t even …
Award-Winning Growth Marketer
Author: Amitava Bhattacharya
Amitava is a serial entrepreneur with 15+ years of experience specializing on Digital Marketing and Customer Experience Design. He helps businesses with digital marketing consulting to boost growth. He is a digital nerd with a passion for creative storytelling.
Why We Buy What We Buy: The Curious Case of Consumer Psychology!
By asking a lot of people questions, or asking small groups of people more in-depth questions, can we really gather dependable insight into the desired buying behavior? To re-phrase in …
Level Up Your Retargeting Game!
This is a no-brainer! Personalization of Ads and retargeting based on past behaviors swell the Ad businesses, and drive consumers nuts! But what if we (the marketers) can go one …
16 Hilarious Digital Marketing Jokes & Cartoons that Will Make You LOL!
Why crack marketing jokes, or somewhat digital marketing jokes in the first place? Hardworking marketing folks are always too pressed with the regular drills of digital marketing activities – from …
1 Powerful Content Strategy That Can Fuel Growth Hacking For Startups
Most entrepreneurs think Growth Hacking Strategies for Startups can bring quick results through inorganic digital marketing campaigns. They think You can just switch it ON and start getting sales. …
What’s Really Wrong With This Advertising Strategy?
“Did your wife SCARE you last night?” “Do your teeth pass the tissue-white test?” “Are you beach body ready?” “Are you rich enough …?” “Are you cool enough …?” “Are …
Fear of Change – Why Mess with a model when it is working so well!
It may sound so paradoxical, but success can be an enemy of change. Yahoo once dominated the online space but failed to see that search is the future. …
Do You Make These Same Advertising Mistakes That I Did?
It took me years of struggle to understand what is NOT advertising. Ads are not about brilliant creative and visualization, or playful copywriting. Yes, they are the ingredients that we …
